What Is Digital Marketing? Types, Strategies & Best Practices

Digital marketing is a dynamic form of direct marketing that allows businesses to connect with their customers through strategic digital channels.

After decades of evolution, it remains one of the fastest and most effective ways to reach your target audience. To stand out in an increasingly competitive digital space, your content must be highly engaging, relevant, and tailored to your audience's needs. Digital marketing takes many forms, with some of the most common strategies including...